The Rules of White

All that mumbo jumbo about "you can't wear white after labor day" is completely false. Here are the ensembles Esquire has pieced together to show you why that old wives tale is just not true.

The New Laws of Wearing White


A White Blazer Is Instant Summer Style

Don't believe us? Pair it with almost anything — dark-blue jeans, a bright checked shirt, flannel pajamas, snow boots — and look in the mirror: You're ready for whatever fancy barbecue or garden party the season throws your way. (Maybe lose the pj's before you hit the party.)
Two-button cotton-and-linen blazer ($2,145) by Roberto Cavalli; cotton shirt ($475) by Luigi Borrelli; cotton jeans ($187) by Rock & Republic; leather shoes ($640) by Fratelli Rossetti.


You Can Wear Certain White Clothing All Year Round

Provided you take into account seasonal variations. For fall, pair your favorite whites with a dark-green blazer and desert boots; for winter, a little white wool goes a long way.
Three-button cotton-and-nylon blazer ($695) by John Varvatos Star USA; cotton shirt ($89) and cotton twill trousers ($98) by Perry Ellis; suede desert boots ($228) by Cole Haan.


White Suits Only Look Funny on Men with Peculiar Facial Hair

The rest of us, we're in the clear. Just remember to add some subtle color with your shirt or tie. A blue-and-white butcher's-stripe shirt is just the thing.
One-button silk-and-cotton suit ($2,200) by Salvatore Ferragamo; cotton shirt ($135) by Ascot Chang; leather shoes ($600) by Cesare Paciotti.


Off-White Jeans Are More Fun Than Khakis

By which we mean they're a little bolder and a lot less likely to get you lumped in with everyone else. Dress them down with a colored polo shirt, or dress them up with a navy blazer.
Two-button wool blazer ($200) by Tommy Hilfiger; cotton shirt ($245) by Robert Talbott; cotton jeans ($250) by Diesel; leather shoes ($295) by Donald J. Pliner.


Resources: www.Esquire.com



Find some chic new links to add to your white cuff in our new arrivals. We have just added Scott Kay to our collection. There is a pair of cufflinks for any occasion and each piece is truly a work of art.

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Think You Have What It Takes?

You have style and class, but do you have it all?


Enter in Esquire's Best Dressed Man Contest to find out.

All you have to do is answer a few questions about yourself, take the "What Style are You?" quiz and upload some photos of yourself.

You can even get a leg up on the competition by browsing through other contestants online profiles.

Better jump on this, April 27 is the deadline to enter.


As to be expected, Esquire has rounded up



- $15,000 in cash and 1 year supply of Nivea for Men products.


- A $10,000 wardrobe furnished by Kenneth Cole and Esquire.


- A $5,000 IWC Watch


- A VIP trip to the Big Apple to attend a runway show during New York fashion week.


- And a chance to appear in the September Style Issue of Esquire


With help from our New Arrivals, you should be a shoo-in.

To find cufflinks to fit every style click here.

Video Game Guitar Cufflinks

Just added to the video game collection that has gamers everywhere on the edge of their boom chairs, cufflinks inspired by the cultural phenomenon, Guitar Hero.

Now you can take your whammy bar with you wherever you go and in style.



Each pair of cufflinks features the famous colored frets used in game play on the classic black and white guitar. Complete with a bullet backing, Guitar Video Game Cufflinks are perfect for the weekend axe slinger. Wear your rock star dreams on your sleeve with the Guitar Video Game Cufflinks from Cufflinks, Inc. Currently featured at www.CuffLinks.com.

For more techie and video game cufflinks click here.

GQ's 10 Most Stylish Men in America

GQ searched the world to find a collection of guys that would be a crime not to take cues from.

"Real men with real style."

Justin Timberlake



The man who helped bring fedoras—and sweater vests, and beards, and three-piece suits, and skinny ties—back.

Mark Ronson



Ronson wears the of-the-moment uniform—slim suit, skinny tie—in such a way that doesn’t make you want to punch him. How? He respects details like the taper of the pants and the length of the tie—and he backs the Mr. Success look up with actual success.

Alexi Lubomirski



Lubomirski is a photographer you could easily mistake for a model—one cast in a fashion spread called “How to Achieve Timeless Elegance in a Blue Shirt and Jeans.” Born in England and raised in France and Botswana, he’s worldly enough to pull off undoing that third shirt button.

André Balazs



If you’ve ever set foot on an André Balazs property—the legendary Chateau Marmont, say—you know his philosophy: Style isn’t about exclusivity or trends; it’s about honesty, authenticity, and above all else, comfort.

Kanye West



Stylistically, Kanye no longer seems like a sugar-deprived kid in a candy store. Yes, he’s still flashy and attitudinal. But whereas he used to look like he was flaunting all those luxury labels, now he looks like he’s expressing himself through them.

Sid Mashburn (and staff)



Sid Mashburn is a throwback to a time when looking sharp was about a lot more than labels. His philosophy—the one reflected in his Atlanta store—is that good style is about knowing how to tie a tie, dress right for an occasion, and be comfortable in your own skin.

T.I.



Glenn O’Brien



Find us an icon of New York’s punk/new-wave scene who looks as bold today as he did in 1978. Fact is, most are dead, washed-up, or worse—banking. The secret to Glenn O’Brien’s style longevity: He hasn’t strayed from his roots.
The Atlanta-based rapper rejects hip-hop’s merry-go-round of trends in favor of tailored blazers, jeans of distinctly hip-hopian proportions, and one trademark: a hat cocked at an extreme angle. Only problem now? He’s due for prison time. But look for him to pick up where he left off—fashionwise, anyway—the day he gets out.

Jason Schwartzman



Even when he was an awkward kid playing an even more awkward kid in Rushmore, you could tell Jason Schwartzman had style. Behold, a decade or so later he’s an ace at looking cool in a suit.

Ed Ruscha (and son, Eddie)



At the age of 71, Ruscha brings to his style the same attitude and humor that imbues his artwork. Exception: He may have created those iconic “word paintings,” but he says he “never liked T-shirts with sayings on ’em.”

To see GQ's slide show click here.

Create your own style with men's fashion wear from www.CuffLinks.com.